words
properly
personable
vibrant
beautiful
savvy
consideration
where will outcome reach audience ?
how to express ethos 'done properly'
be faithful to band identity
what will target audience respond to?
what hasn't been done before for branded popcorn
products
crisps
drinks
movie tickets
snacks
point of sale
places
cinema
living room
shop park-picnics
'n-the-go'-streets!
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