Child tooth removal 'at crisis point', doctors warn - poster/ article piece? 

create a campaign that will be used to inform and warn people about the current dental crisis regarding the welfare of children dental care.

the campaign needs to target children yet still put across the severity of the message to parents. 

the campaign would exists in dental practices and health environments. you should also think about how it can be applied into the shop environment which sells dental products. 

i will have to make sure the campaign is easily understood and maintains interest for the younger viewers. i could consider creating a interactive campaign which will be fun for the children but will also allow them to learn. 

ideas so far:

showing bugs in the mouth

why i have chosen this brief: 
i have only taken part in one brief that is aimed at children (alice in wonderland brief) as i prefer producing work with a more serious/ delicate tone, however i really enjoyed the brief as it allowed me to have more fun with colour and  child like, fun composition. however, as this is a serious matter that needs to be aimed at children, i think it will be a completely new challenge.