I struggled with adding colour
to suit the clients existing colour scheme and brand identity – dark blue, this
was a very prominent colour and pencil drawings did not show up on or through
this colour well, and therefore their detail and focus was lost when this
colour was added and the contrast was too strong. This led me to experiment
with the opacity and saturation of the colour in the background, but it didn’t
work well. I then tried using it in the
object (tool belt), which worked when applied to a subtle level. I managed to
get the recognisable brand colour in to the design effectively by using it for the
main text colour.
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